Our People


InStore Focus considers its Brand Ambassadors the most valuable members of our team. After all, they're the ones who connect with potential customers, represent your product, and work in cooperation with store managers. Recruiting and demo quality are taken very seriously here. We conduct recruiting campaigns across Canada to expand our pool of qualified Brand Ambassadors to ensure we have the resources to simultaneously promote your product from coast to coast.

Brand Ambassadors are provided with product information in advance so that they can intelligently communicate the features of your product to prospective customers. We conduct mystery shops to ensure that they have the required skill set to turn into buying. And we are currently in the midst of ensuring that all Brand Ambassadors receive certification in food handling and safety.

We have a pool of Brand Ambassadors more than 3,500 strong situated from coast to coast. All are independent contractors so a vast team is available on but only on an as-needed basis

  • Regional Manager
  • Area Manager
  • Lead Brand Ambassador
  • Brand Ambassador







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